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PR
It should never stand for Poor Relation, though it’s often seen as a separate, stand-alone discipline.
We see PR as an integral part of marketing, used to support and nourish the brand, just in a different, but no less important way.
Whether it’s supporting a new product launch, communicating good news, averting flak or building your company’s reputation, PR has a key role to play.
And you can quote us on that.
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